Media Information
Media Enquiries
For all Aboriginal Power Cup Media Enquiries please call the 24hour Media Line on 0422 007 069.
Media Kit
Find out more about the 2011 Aboriginal Power Cup by downloading our Media Kit.
Latest Media Releases
- 4 March 2011 - Powering forward on indigenous jobs – The Power sign up to 50,000 jobs challenge
- 25 February 2011 - State Government kicks into Aboriginal Power Cup for another three years
- 24 February 2011 - Transfield Services helps Power expand Aboriginal employment outcomes
About the Cup
The Aboriginal Power Cup is an initiative of the Attorney-General’s Department in partnership with the Port Adelaide Football Club, SANTOS, the South Australian Aboriginal Sports Training Academy in the Department of Education and Children’s Services and the South Australian National Football League.
The Aboriginal Power Cup was developed in response to key recommendations in Monsignor Cappo’s To Break the Cycle report and was modelled on a successful project from the Charlton Athletic Football Club in the United Kingdom.
The program, aligned with SACE, is an early intervention strategy that engages young people at risk using sport as a connector to encourage them to continue with their education and make positive lifestyle choices. Participating schools will be visited by past and current players from the Port Adelaide Football Club, who will help motivate the students to be their best for the competition.
The Aboriginal Power Cup is not just about football. Participating students must have a good high school attendance record and contribute curriculum work to play in the football carnival. The Aboriginal Power Cup Grand Final is played between the two teams that perform best in all aspects of the competition - not just football.
2011 is the fourth year of the Aboriginal Power Cup which will run over terms one and two of the school year. The Aboriginal Power Cup finishes with a carnival and Grand Final which will take place from Friday 24 to Sunday 26 June 2011. The Grand Final matches of the Aboriginal Power Cup will be played as a curtain raiser to the Power versus North Melbourne game at AAMI Stadium on Sunday 26 June 2011.
